Posts tagged window
As Microsoft leverages a litigation model to force Windows Phone 7 on the masses and penetrate the smart phone market and Apple prepares to roll out the much anticipated iPhone 5 to bolster their position within the market, take a look at the two companies’ stock prices in September of 2001 and September 2011:
Who do you think will end up on top, and more importantly, who is more in touch with their customer base?
Although the litigation model (or at least the threat of) may be Microsoft’s best chance to penetrate the smart phone market and become some sort of limited player within it, I find their litigation tactics a bit pathetic. They have lost their ability to truly innovate and not only connect with their customers in meaningful ways, but anticipate their future needs or at least influence them significantly.
Microsoft’s Mango (Windows Phone 7.5) release has closed some of the gaps but as soon as the iPhone 5 is announced on October 4th they will be back to playing catch-up.
There is a reason why Apple has seen a 5000% increase in their stock’s value in the last decade just as much as Microsoft has been flat during that same time period. In Microsoft’s case the story has become all too familiar…
Too little too late, I’m afraid.
